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Get Smart About Your Readers [Readership Institute]
Quotes from Readership Institute: Get Smart About Your Readers (via reportr.net): The 2008 results surprised me, as they did last time in 2006. Why aren’t they much worse, when the imminent demise of newspapers seems to be all we ever hear about? The short answer is that reading customers aren’t deserting newspapers at anything approaching […]
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Is Fournier saving or destroying the AP? [Politico.com]
Quotes from Is Fournier saving or destroying the AP? – Michael Calderone – Politico.com : Fournier is a main engine in a high-stakes experiment at the 162-year old wire to move from its signature neutral and detached tone to an aggressive, plain-spoken style of writing that Fournier often describes as “cutting through the clutter.” … […]
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Telegraph selects Google Apps for its journalists [journalism.co.uk]
Quote from Journalism.co.uk :: Telegraph selects Google Apps for its journalists : Telegraph Media Group (TMG) has teamed up with Google to offer the search giant’s online applications to its journalists. Telegraph staff will now use Google’s applications to access email and share documents from anywhere in the world through any device with an internet […]