Yesterday PlasticLogic demo’ed their forthcoming PlasticLogic reader at DEMOfall08. It is a very impressive device:

• 8,5×11 inch, very thin, under a pound.
• Displays all kinds of documents.
• Switching screens still takes a lot of time
• A color version of the screen is expected in 3- 5 years time.
• Nothing about the price point nor the connectivity.

But have a look for yourself:

More coverage over here and here.

But stillI think that LCD based ereaders will take the majority of the market. Because:

• They have colour tday
• They can display video
• The screens are much cheaper to manufacture.

Hence i’m hoping that either a forthcoming Apple’s netbook with multitouch and/or a bigger iTouch based device (with a 7 -9” screen) will debut this year (maybe even today). Apple has everything it needs to build an axtraordinary ereading device from hardware to software to distribution channel. Given the success of netbooks and the Kindle, it would be stupid for Apple not to do one of these devices. But one never knows.

If they don’t, i’m pretty sure that somebody eles will jump in using existing netbook designs and /or Google Android.

Update: Unfortunately no iReader yesterday, maybe in an upcoming MacBook Event. But the official DEMO08 is available now.  Since there is speculation about the flexibility of the device.

My guess : While the display itself is flexible, the device isn’t, because of the processor and other electronics.